Prime without Loop

#include<stdio.h>
void main()
{
int no,i=2,cnt=0;
printf("Enter no :");
scanf("%d",&no);

start :

if(i>=no)
{
goto end;
}
else
{
if(no%i==0)
{
cnt++;
}

i++;
}

end:

if(cnt==0)
{
printf("\n Prime no");
}
else
{
printf("\n Not prime no");
}
}